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Super Deluxe Edition: Toyah Willcox on The Blue Meaning

June 3rd, 2021

“I was very reliable” Toyah tells SDE

Toyah Willcox, the new queen of ‘Sunday Lunch’ lockdown videos talks to SDE about the reissue of Toyah’s 1980s album The Blue Meaning. This is the second major release in Cherry Red’s reissue campaign, since the label acquired Safari Records in early 2020.

SDE: You’ve been keeping busy during lockdown – I’ve seen the videos – but you must have missed playing live, since you used to do it so much?

Toyah Willcox: Yes, that’s true, but I managed to build a pretty phenomenal… brand name in lockdown. So we’re going to continue with it. It’s been a phenomenon we never expected, and it’s still growing. In a couple of years we’ll have our own TV channel, doing our own TV broadcasts. What seems to have struck home is the very basic truth and simplicity of what we do. We’re not in hi-tech studios or anything like that, but we’ll actually be broadening the whole of that.

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